alax.io
Landing Page Concept | 2019
After a year of launching the landing page, we decided to redesign the entire website to fit the company's strategy and new design of the products. I was the art director and web designer in this project. Along with two other talented designers, we wanted to bring a playful yet user-friendly experience to attract new visitors and keep them coming back. Because of resource reason, this concept was not implemented yet, but we hope to see it in the near future.
After a year of launching the landing page, we decided to redesign the entire website to fit the company's strategy and new design of the products. I was the art director and web designer in this project. Along with two other talented designers, we wanted to bring a playful yet user-friendly experience to attract new visitors and keep them coming back. Because of resource reason, this concept was not implemented yet, but we hope to see it in the near future.
My Role in this project
Art Director, Web Designer
Art Director, Web Designer
Illustrations & Animations
Min Non, Dat Truong
Min Non, Dat Truong
Concept
The design team came up with some concepts and a lot of sketches for the hero image, then discussed with each other to chose 3 options. We drew 3 hero images and did the home page designs then presented to the stakeholders. After some discussions, we agreed with one concept and continue on other pages. I also restructured the sitemap for user to have a seamless exploration journey on our website.
Meet Max – Our Mascot!
Max is our mascot. He is a cute, friendly gamer character. That’s why he is the best one to lead visitors exploring our site!We came up with this idea and made some animations with Max standing next to our products and welcoming visitors.
Illustrations & Animations
The illustrations on the website must reflect the spirit of the company and clearly illustrate the content of each page. We spent time drawing and animating the hero image and Max to make them smooth and truly appealing.







